Not all leads are ready to buy today. Buying Intent Signals show you which companies are actively researching your type of solution right now — giving your sales team a massive competitive edge.

A-Leads leverages industry-leading intent data providers like Bombora to deliver the most accurate and actionable insights available.

🔥 What Are Buying Intent Signals?

Every day, professionals browse websites, read articles, and research solutions online. Buying Intent Signals capture this digital footprint to answer questions like:

• Which companies are actively researching products in my category?
• What topics are they exploring?
• How intensely are they researching compared to normal behavior?

Think of it like a radar showing you who is “in-market” before they even fill out a form or speak to a competitor.

📊 How A-Leads Intent Data Works

1. Data Collection
   • Tracks billions of interactions across trusted publisher networks and online sources.
   • Detects patterns of increased research activity on relevant topics.
2. Scoring & Relevance
   • Companies receive an intent score: Low → Medium → High.
   • Scoring is based on recency, frequency, and intensity of research activity.
3. Integration with A-Leads
   • Intent scores are built directly into your Advanced Search filters.
   • Example: Filter for companies with High intent for “CRM software” in the last 30 days.

🎯 Why Buying Intent Matters

• Prioritize Hot Accounts → Focus on prospects actively in-market.
• Shorten Sales Cycles → Engage leads before competitors do.
• Increase Conversion Rates → Outreach matches current needs.
• Reduce Waste → Avoid spending credits on companies not ready to buy.

🚀 Example Use Case

You filter in A-Leads for:

• Job Title: VP of Sales
• Industry: SaaS
• Company Size: 200–1,000 employees
• Buying Intent: High for “sales engagement platforms”

Result: A hyper-targeted list of verified decision-makers actively researching sales engagement tools, ready for outreach.

✅ Key Takeaway

Buying Intent Signals give you a laser-focused view of who is ready to buy, not just a list of contacts.

Combined with live enrichment and real-time verification, you don’t just get names — you get actionable, in-market decision-makers at the exact right time.

Top sales teams call intent data their secret weapon for predictable pipeline growth.